Shawn Kornegay

Senior Publicity and Marketing Specialist 

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Title:

Senior Publicity and Marketing Specialist – Jan. 2024 to present
Publicity and Marketing Administator – Oct. 2010 – Jan. 2024

Academic Degrees:

Master of Science (Advertising/Public Relations) – TCU
Bachelor of Science (Marketing) – SDSU
Digital Marketing Professional – American Marketing Association

Biography:

Shawn (Shook) Kornegay, located in the Dean’s Office, is responsible for supporting the strategic planning and execution of public relations, communications, development, and marketing activities designed to promote programs, events, and services for the nationally ranked Neag School of Education. Shawn’s specific duties include supporting the school’s communication/marketing plans, recruitment marketing, event logistics, branding, media relations, website and electronic communications, social media, project management, and client relations. She also previously managed the Neag Alumni Society events and programs.

Before joining Neag, she worked at Texas Christian University (TCU) as the associate director of communications. In that role, she managed the marketing for the School of Education and the Department of Kinesiology, along with a few other schools and programs. She also managed the university’s media relations and institutional advertising. Before TCU, Shawn worked at San Diego State University (SDSU) where she was responsible for the Alumni Association’s communications. Shawn earned a Bachelor of Science in Marketing from SDSU and a Master of Science in Advertising/Public Relations from TCU. She recently completed certification as a Digital Marketing Professional through the Digital Marketing Institute/American Marketing Association.